Andre Alpar‘s entrepreneurial activity in online marketing began in 1998 during his studies in economics, computer science and psychology at the TU Darmstadt in Germany. After building several companies, he served as a strategic online marketing consultant for Rocket Internet for over three years. Parallel to his professional career, he acts as a business angel at more than 40 internet start-ups.
Andre created the online marketing conferences OMCap, PPC Masters and Content Marketing Masters. Also, he is a renowned author with three books and dozens of published magazine articles. 2012 he founded search and content marketing agency AKM3 that got acquired by the publicly listed agency network Publicis. The agency is now part of the performance marketing agency Performics with over 250 employees which he led as CEO in Berlin until mid-2017. Since then he has been active as an investor and keynote speaker on digital marketing topics.