How to Get Top Tier Links; What we learned by sending 100,000 outreach emails
Verve Search’s Outreach team sent over 100,000 emails last year, earning linked coverage on sites like CNN, BBC, The Guardian, Politiken, Aftonbladet, Dagbladet& more. In this talk, Jonas will take a deep dive into the world of outreach, answering questions like:
-How to find the right journalist?
-What to include in your outreach?
-Why focus on top tier publications?
He will also deconstruct campaign examples from the Nordics and the UK in order to demonstrate how we altered our strategy to secure top tier links in multiple markets.